As part of this year’s CeBIT (March 3-8, 2009 in Hanover/Germany), which is entirely dedicated to the topics of green IT and the Internet, prudsys AG will present innovative realtime analytics solutions as decision support elements in online commerce at Intershop’s e-commerce expert booth (Hall 6, Booth J16).
"Webciety", a neologism combining "web" and "society", is the hot topic at this year’s CEBIT, the world’s leading event covering information and communications technology. For six days (March 3-8, 2009), everything in Hannover revolves around the most important technical development of our time - the Internet. No other technology has had as much or as positive an influence on all areas of life, including the economy, as the World Wide Web. 20 years ago, nobody could have imagined that more than 50% of purchases made today are done online.
That’s why, from March 3-8 2009, a number of e-commerce experts will unite under one motto to present at Intershop’s CeBIT expert booth, Hall 6, Booth J16: "E-Commerce at its best" stands for innovative solutions throughout the entire e-commerce process chain.
prudsys AG, a specialist in realtime analytics and leader in data mining technology, will represent realtime analytics at this roundtable of experts, showing companies how to offer exactly what customers want with intelligent data analysis above and beyond all customer interaction channels. The magic word here is individualisation.
Whether it’s customised product or purchase recommendations in the shop or electronic newsletters, ad banner placements with high response rates, customised landing pages, real time scoring (customer targeting), customised recommendations during the checkout process or even dynamic price optimisations and automatic material planning - new realtime analytics technologies are taking over the market, enabling completely new business scenarios to be implemented in e-commerce.
More information about realtime analytics and customised recommendations will be available during CeBIT 2009 at Intershop’s e-commerce expert booth J16 in Hall6 J16 or right now at:
